Brian Powers

Brian Powers

Articles written by Brian

new phraseapp features parrot

3 Awesome New PhraseApp Features Released in June 2016

Our primary goal here at PhraseApp is to make your… read more

5 Entertaining Examples of Localization Gone Tragically Awry

5 Entertaining Examples of Localization Gone Tragically Awry

It shouldn’t be difficult to see that marketing blunders can… read more

How to Use the PhraseApp In-Context Editor

How to Use the PhraseApp In-Context Editor

One of the most powerful and useful tools that we… read more

Why Localization Isn’t Just About Translation

Localization is about so many more things than simply transposing… read more

The Who, What, When, Where And Why Of Demographics In Localization

let’s talk about demographics in localization. Just because you’re setting… read more

The Need For Agile Localization In The Software Development Workflow

The Need For Agile Localization In The Software Development Workflow

In today’s business climate, product teams don’t always foresee the… read more

How To Approach The US Market: Localizing Your Content For Americans

Localization The processes through which your business and services are… read more

new phraseapp features parrot

3 Cool New PhraseApp Features We Launched in May 2016

Here at PhraseApp we’re always looking for ways to improve… read more