For many companies, the localization process can really eat up their day with coordination efforts and slow down the time-to-market of new products.
This is not the case for Kreditech, a Hamburg-based fintech startup, that was able to turn localization and translation management to their advantage in the global marketplace by using PhraseApp.
Kreditech started as an idea for an alternate credit bureau in 2012 and aims to build better banking for everyone by developing banking technology and supporting services.
An expedient time to market is essential for startups such as Kreditech, as the fintech startup scene is set for global expansion. Kreditech needed a solution to help scale their international business more efficiently, and we’re all thrilled to say that they found one.
Preparing For International Expansion
Kreditech utilized PhraseApp, our translation management solution for web and mobile translation projects, to handle the creation and continuous update of multiple language versions. The fintech startup was thereby able to automate its multi-language operations and reduce their time to market for new products significantly, saving time and costs as well improving overall translation quality.
Today, Kreditech has a portfolio of multiple financial products and is able to support 30 different language and product versions across 9 countries with ease. By using PhraseApp the fintech startup has proven an extraordinary time to market in new countries and is now prepared for future stable international growth.
“PhraseApp has been an important part of Kreditech’s successful international expansion, both on a Country and on a Product level!”
Ricardo Vidal, Senior Vice President & Head of Product Management Kreditech
Read Kreditech’s Full Case Study
Is your startup ready for global expansion?
Hundreds of customers have utilized PhraseApp to expand their reach using localized content. Implementing PhraseApp allows a timely international expansion and helps to decrease the barrier of entrepreneurs for internationalization drastically. By using PhraseApp, multilingual websites, apps and desktop applications can be easily implemented in multiple languages and companies can enter new markets more quickly.
Download our case study and find out how Kreditech streamlined their localization process using PhraseApp to foster international growth.
Also published on Medium.